October 1, 2026

You Must Believe It Before Others Will Feel It

You cannot fake authentic care. Customers only feel genuinely cared for when the people helping them truly believe in the service and experience they are creating.

A famous songwriter once told singers that to connect with the audience, and to make the audience feel the song, they had to believe the words they were singing. This is why some artists will close their eyes. They’re trying to envision in their minds the words, scenes, and images the songwriter has written. The artist wants to own and believe the lyrics and make them their own. If it’s a song about love, the artist will remember someone they loved and channel those memories and feelings into the performance of the song. The same is true for a sad or happy song. Artists will tap into something that will help them make the lyrics their own. They don’t want the song to be something written for them, but a song written about or from them.

Artists know a truth that the rest of us must accept. We must believe it before others will feel it. You cannot fake authentic care and talent.

To read this blog in its entirety, click here:
https://www.chrisadamsofficial.com/post/you-must-believe-it-before-others-will-feel-it

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